Free · Complete · No Cliffhangers

Every play we run.
In writing. For free.

The Local Domination Playbook is the complete manual: how local service companies win the map pack, get called first, and never chase a lead again. It's the same checklist we install for clients — run it yourself, or have us run it for you. Both outcomes are fine with us.

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Inside the Book

Seven chapters.
Zero held back.

Each chapter ends with exact do-it-yourself steps and a scorecard item. By the last page you'll have the full picture of how your market is won — and a checklist to win it with.

01

How your customers actually find you

The anatomy of the map pack, the three levers Google actually weighs, and why page-one-below-the-map barely matters in the trades.

02

Your Google profile is your real homepage

Categories, services, photos, Q&A — the 20-minute weekly routine that outworks most agencies' monthly retainer.

03

The review engine

Why count, velocity, and recency beat your star rating; the exact ask script; and the timing that triples response rates.

04

A website that books jobs

The seven elements of a converting trade site — and the things you're probably still paying for that do nothing.

05

Speed to lead: the 5-minute rule

The stat that changes how you run your phones, missed-call textback, and what answering in seconds is actually worth.

06

Follow up until they buy or die

The 9-touch quote chase, resurrecting old estimates, and the referral ask that should be built into every job completion.

07

Keeping score

The 12-point Local Domination Scorecard — audit yourself, find the leaks, and know exactly when DIY stops scaling.

Get Your Copy

Tell us where to send it — and which edition.

The playbook ships in trade-specific editions: same system, your industry's examples and numbers throughout. Free forever — no spam, unsubscribe anytime.

A short series of the best plays follows — unsubscribe anytime.

The Honest Part

Everything in this book is a checklist.
It's also our job description.

If you'd rather run your business than run this playbook — the audit is free, and if your city's slot is open, it's yours.